Community: Global Marketing & Communications
Location: , United Kingdom
Date Posted: May 25, 2021
Travel Requirements: Occasional
Senior Field Marketing Manager
Remote – United Kingdom
We’re looking for a Head of Marketing – Europe, Middle East & Africa (EMEA) to help us push the boundaries of what education can offer through the power of technology. Education is our passion, and our team members bring that to work each day as they aim to advance learning in every region of the world. Blackboard is the world's leading education technology company, providing dynamic products and services to the global education community. We’re focused on driving innovation in EdTech and working with our clients to create a smarter learning environment.
For more information about Blackboard Inc. and our career opportunities, please visit www.blackboard.com.
As Head of Marketing – Europe, Middle East & Africa, you will be responsible for developing, managing, and executing all aspects of the marketing programs focusing on creating awareness, demand, and engagement related to Blackboard’s products and services for both existing clients and prospects across EMEA. There is also a key focus on retaining our existing clients within this region. Reporting to the Director of International Field Marketing, you will work closely with regional sales teams and the other members of the central marketing team to develop, align, and execute on go-to-market activities, pipeline contribution, and tracking the results of the marketing campaigns.
The ideal candidate is a passionate, customer-centric marketer with the ability to create compelling messages for different target audiences. This person will employ marketing best practices, regional scalability and develop further innovative ideas to drive Blackboard’s demand in the region. To create the demand, the candidate will leverage marketing programs directly developed and launched locally and through participation in global campaigns.
Primary responsibilities will include:
This job description is not designed to contain a comprehensive listing of activities, duties, or responsibilities that are required. Nothing in this job description restricts management's right to assign or reassign duties and responsibilities at any time.
Blackboard is an equal employment opportunity/affirmative action employer and considers qualified applicants for employment without regard to race, gender, age, color, religion, national origin, marital status, disability, sexual orientation, gender identity/expression, protected military/veteran status, or any other legally protected factor.