Community: Global Marketing & Communications
Location: Chennai, India
Date Posted: Sep 7, 2021
Travel Requirements: Occasional
Field Marketing Specialist, Asia
We’re looking for a Field Marketing Specialist to help us push the boundaries of what education can offer through the power of technology. Education is our passion, and our team members bring that to work each day as they aim to advance learning in every region of the world. Blackboard is the world's leading education technology company, providing dynamic products and services to the global education community. We’re focused on driving innovation in EdTech and working with our clients to create a smarter learning environment.
At Blackboard, we believe in the power of a truly diverse and inclusive workforce. As we expand globally, we are committed to making diversity, inclusion, and belonging a foundational part of not only our hiring practices, but who we are as a company.
For more information about Blackboard Inc. and our career opportunities, please visit www.blackboard.com.
This role works in our Global Marketing and Communications organization and is responsible for creating and implementing effective program strategies that are aligned with the go-to-market goals and objectives for our products and services solutions.
As a Field Marketing Specialist for Asia, you will be responsible for supporting the demand and lead generation campaigns with a focus on executing field-ready programs, and then tracking and reporting on their results with the objective of generating incremental pipeline for existing and new products and services. You will report to the Head of Marketing, Asia Pacific and will support the Blackboard Marketing plan for Asia to leverage messaging, influence the marketplace, capture customers and prospects, and generate, nurture, and convert pipeline for all platforms.
Specific responsibilities will include:
To ensure the safety and wellbeing of our employees during the COVID-19 pandemic, Blackboard positions are currently remote (where possible).
Blackboard has an office in one of the biggest cultural, economic, and educational centers in South India: Chennai.
This job description is not designed to contain a comprehensive listing of activities, duties, or responsibilities that are required. Nothing in this job description restricts management's right to assign or reassign duties and responsibilities at any time.
Blackboard is an equal employment opportunity/affirmative action employer and considers qualified applicants for employment without regard to race, gender, age, color, religion, national origin, marital status, disability, sexual orientation, gender identity/expression, protected military/veteran status, or any other legally protected factor.
Req ID: 516